‘The Story of Cosmetics’ Video

July 23, 2010

Today I saw a video on one of my favorite blogs (Vegan Beauty Review), that I just had to share. It is called The Story of Cosmetics: The Ugly Truth of “Toxins In, Toxins Out”, and is about the REAL story behind the beauty and cosmetics industry. In it, activist Annie Leonard discusses the real cost of conventional cosmetics – how their production harms the planet, and their consumption and use harms us. I have already learned much of the information in this video from the research I’ve been doing over the past six months, but man, there is something about a visual that really drives a message home.


The Story of Cosmetics, was created by Annie Leonard and her team, in conjunction with The Campaign for Safe Cosmetics. Annie has spent over a decade traveling the world, studying the effects that mass production and overconsumption have on a global level. The first video Annie and her team made in 2007, was titled The Story of Stuff. In order to keep the movement going, she created The Story of Stuff Project. Their website says: “We amplify public discourse on a series of environmental, social and economic concerns and facilitate the growing Story of Stuff community’s involvement in strategic efforts to build a more sustainable and just world. Our on-line community includes over 150,000 activists and we partner with hundreds of environmental and social justice organizations worldwide to create and distribute our films, curricula and other content.”

Over the past few years, they have made several informative videos – The Story of Stuff, The Story of Cap & Trade, The Story of Bottled Water, The Story of Cosmetics, The Story of Electronics, and most recently, The Story of Citizens United v. FEC. For more information on The Story of Stuff Project, or to view the other videos, visit their website. (www.storyofstuff.org)

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